Lionsgate and Blumhouse announce another collaboration for a reimagining of The Blair Witch Project and more

IMAGINARY - Courtesy Blumhouse
IMAGINARY - Courtesy Blumhouse /

Blumhouse and Lionsgate are two of the best-known names in entertainment, and they recently partnered on the film Imaginary. Now they have announced they will be working on more horror projects together.

The first of these projects will be the development and production of an all-new version of The Blair Witch Project, followed by “reimagining” other horror classics included in the Lionsgate library of films.

Making the announcement were Jason Blum, who is the founder and CEO of Blumhouse, and Adam Fogelson, chair of Lionsgate Motion Picture Group.

Blumhouse has brought us films and film franchises such as Insidious, Paranormal Activity, The Purge, Five Nights at Freddy’s, M3GAN, Get Out and the newest Halloween trilogy.

It’s obviously not the first Blair Witch Project offshoot since the ground-breaking original film was released in 1999. Most recently, Blair Witch was produced in 2016 as a direct sequel. The producer of that film, Roy Lee, will team up with Jason Blum on the new project.

Lionsgate’s Fogelson stated: “I have been incredibly fortunate to work with Jason many times over the years. We forged a strong relationship on The Purge when I was at Universal, and we launched STX with his film The Gift. There is no one better at this genre than the team at Blumhouse.”

He said Lionsgate was thrilled to work with Blum on a film that will reintroduce The Blair Witch Project “for a new generation.”

In turn, Blum pronounced himself to be grateful for the opportunity, saying that he is “a huge admirer of The Blair Witch Project,” and referring to the found footage film as a “cultural phenomenon.”

Photo: Blair Witch Game.. Courtesy Lions Gate Entertainment Inc., Bloober Team /

He also acknowledged that had it not been for The Blair Witch Project, there would most likely have never been a Paranormal Activity.

Lionsgate has often acknowledged the huge success of the small, independent film that became legendary, even operating an escape room in Vegas called Escape Blair Witch.

It should be interesting to see which of Lionsgate’s other films will receive the collaborative treatment. American Psycho, Frailty, The Midnight Meat Train and The Bay are some of their better-known horror films.

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